IKEA furniture is known for its affordability, style, and contemporary design sense — not its longevity. But now, with the release of a new ad, the company hopes to change the way we look at their ...

About a year ago, Ikea broke the rule book with an ad campaign that showed its products being ignored by kids. This time it's going further. Not only is it giving its products second-billing to a cast ...

To pee, or not to pee? That's the question posed by furniture company IKEA in a new head-turning advertisement. The advertisement reads "peeing on this ad may change your life." The page doubles as a ...

Incomprehensible product reviews are nothing new – from Amazon to eBay, we're all used to reading something that leaves us with even less idea about the thing we're thinking about buying. But in ...

Busy-ness has become a badge of honor in today’s world of work. We rarely take all our vacation days. We strive to be as productive as possible with the 168 hours we have each week. We think if we ...

Adland is used to clever Ikea ads, but what happens when it is the Swedish retailer that becomes the butt of the joke? That is the premise of the latest Visit Sweden ad by Forsman & Bodenfors. Those ...