HTML stands for Hypertext Markup Language, and is a coding language that controls how a website is structured. HTML forms the backbone of the biggest websites on the internet, and is a basic part of ...

Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative trading expertise, Adam is an expert in economics and ...

Meta tags are the most fundamental part of SEO and making sure that your site’s pages have a good, solid foundation of optimization. These are the tags that you add to your page’s header to describe ...

The belief here is that the keywords you use in H2-H6 subheadings are more heavily weighted in Google’s algorithm than words in plain text and that tags are therefore a ranking factor of their own.